Privacy policy

Last updated: December 4, 2025

H2BU Privacy Policy (HATETOBEYOU)

Last updated: [INSERT DATE]

This Privacy Policy explains how H2BU / HATETOBEYOU collects, uses, and shares your personal information when you visit our website, make a purchase, or use our services. Our store is hosted on Shopify.

By using our Services, you agree to the collection and use of information as described in this policy.

1. What We Collect

When you visit or shop with us, we collect certain information, including:

A. Information you give us

  • Contact info: name, email address, phone number (including SMS numbers)

  • Shipping + billing info: address, payment billing details

  • Order info: products purchased, size selections, order history

  • Preferences: size preferences and any details you voluntarily provide

  • Marketing signups: email and SMS marketing opt-ins

B. Information we collect automatically

When you browse the Site, we automatically collect:

  • Device info (browser type, IP, time zone)

  • How you interact with the Site (pages viewed, clicks, time spent)

  • Cookies + tracking data

2. How We Use Your Info

We use your information to:

  • Process and fulfill orders

  • Ship products within the U.S.

  • Communicate with you about your orders

  • Provide customer support

  • Improve our products + storefront

  • Send marketing via email and SMS (if you opt in)

  • Track store performance and ads through pixels

3. SMS Marketing (Postscript)

If you opt in to SMS, we use Postscript to send:

  • order updates

  • drops/restocks

  • promos and marketing

Your consent to receive SMS is not a condition of purchase. Message/data rates may apply. You can opt out anytime by replying STOP or using the unsubscribe link in a text.

4. Cookies + Tracking Tech

We use cookies and similar technologies for:

  • keeping your cart and checkout running smoothly

  • remembering preferences

  • analytics

  • ad performance

You can disable cookies in your browser, but the Site may not work properly.

5. Advertising + Analytics (Pixels)

We use third-party tools to understand traffic and run ads, including:

  • Meta Pixel (Facebook/Instagram)

  • TikTok Pixel

These pixels may collect browsing actions to:

  • measure campaign results

  • build custom audiences

  • show you relevant ads

These platforms may use your data in accordance with their respective privacy policies.

6. Sharing Your Information

We only share your information when needed to run the store, like with:

  • Shopify (hosting + checkout)

  • Postscript (SMS marketing)

  • Shipping carriers in the U.S.

  • Ad/analytics platforms (Meta, TikTok)

We do not sell your personal information for cash. We may share limited data for ad targeting as described above.

7. Minors

Our store allows minors to purchase. If you are under the age of majority in your state, you should have permission from a parent/guardian to shop with us.

We do not knowingly collect personal information from children under 13 without parental consent. If you believe a child has provided us with info, contact us, and we’ll delete it.

8. Your Rights

Depending on where you live, you may have rights to:

  • Access the personal data we have about you

  • Correct inaccurate info

  • Request deletion of your info

  • Opt out of marketing

To request access or deletion, email us at:
thehatetobeyou@gmail.com

We’ll respond as required by law.

9. Data Retention

We keep your data as long as needed to:

  • fulfill orders

  • provide customer support

  • comply with legal/tax rules

  • improve store/marketing

You can request deletion anytime.

10. Security

We take reasonable steps to protect your info. But no online service is 100% secure, so use the Site at your own risk.

11. Changes to This Policy

We may update this Privacy Policy sometimes to reflect changes in our business or legal requirements. Updates go live once posted on this page.

12. Contact Us

For questions, requests, or privacy concerns, contact:
H2BU / HATETOBEYOU
Virginia, United States
Email: h2busterling@gmail.com

Footer Links (add these)

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